Terms and Conditions
Terms for purchasing software, licences and digital services from Online Marketing.
Version 2026.08.1 · effective from 2026-08-12
1. Scope
These terms apply to purchases of software, licences, subscriptions, digital services and related services supplied by Online Marketing through OM Cloud or by separate agreement. They apply to businesses, organisations and consumers; mandatory consumer rules apply only when the customer acts as a consumer.
2. Seller
Online Marketing, Fuglebakkevej 18, 3000 Helsingør, Denmark. Telephone 49 75 02 55. Further company and contact information is available at onlinemarketing.dk.
3. Products and licences
A purchase grants the right of use stated in the applicable Licence and Terms of Use. Software and source code are not sold; the customer receives a limited licence for the number of websites or installations covered by the agreement.
4. Prices and VAT
Prices highlighted on the public order page are shown including VAT unless clearly stated otherwise. Prices excluding VAT may also be shown for businesses and organisations.
5. Payment
Payment may be made by bank transfer, invoice and, when enabled, card payment via Stripe. The payment method and any due date appear in the order confirmation or invoice. Online Marketing may await payment before releasing a licence, download or activation unless otherwise agreed.
6. Formation of the agreement
A binding agreement is formed when Online Marketing has received the order and sent an order confirmation, unless the submission is expressly an inquiry. Online Marketing may reject an order in case of obvious pricing errors, misuse, technical errors or other objective reasons.
7. Digital delivery and right of withdrawal
Software, licences and other digital services may be delivered or activated immediately after the agreement or payment. By requesting immediate delivery, the customer expressly consents to delivery beginning before any withdrawal period expires. For consumers, statutory withdrawal rights apply. For digital content not supplied on a physical medium, the right of withdrawal ends when delivery begins if the consumer has expressly consented to immediate delivery and acknowledged the loss of that right. Mandatory rights concerning defects are unaffected.
8. Licence period, renewal and termination
Annual licences apply for the period stated in the order, invoice or customer portal. Automatic renewal or automatic card charging occurs only where separately agreed and clearly accepted. On expiry, access to updates, Cloud functions, licence checks and new downloads may cease.
9. Updates and changes
Online Marketing may maintain, correct and further develop the software. Features may change for technical, security, legal or compatibility reasons. This does not limit mandatory consumer rights concerning required updates to digital content or services.
10. Customer responsibilities
The customer is responsible for its website, hosting environment, backups, credentials, third-party plugins, themes, integrations and other local configuration, and must ensure lawful installation and use in accordance with the documentation.
11. Third-party platforms
Products may integrate with or run on third-party platforms such as WordPress, Joomla, Shopify, Magento, hosting providers and payment services. Online Marketing does not control those systems and cannot guarantee their continued operation, availability or compatibility.
12. Defects
Defects must be reported within a reasonable time after discovery. Online Marketing will normally seek to remedy documented software defects reproducible in a supported environment. Mandatory consumer rights for digital content and services are not limited by these terms.
13. Liability
To the extent legally permitted, Online Marketing is not liable for indirect loss, operating loss, lost profit, data loss, losses caused by third-party changes or the customer’s own configuration. Nothing limits liability that cannot legally be limited.
14. Breach
In case of material breach, unlawful use, circumvention of licence controls, unauthorised sharing or non-payment, Online Marketing may suspend or terminate the licence in accordance with applicable rules.
15. Personal data and security
Personal data is processed under applicable data-protection law and Online Marketing’s privacy information. OM Intelligence datasets are designed not to contain raw IP addresses or complete individual request logs.
16. Changes to terms
New terms apply to new purchases from their effective date. An existing order can always be documented using the version accepted at purchase. Changes to ongoing agreements are made only where permitted by the agreement and applicable law.
17. Governing law and disputes
The agreement is governed by Danish law. Disputes should first be resolved amicably. Consumers retain mandatory venue and complaint rights.